---
title: About Elias Rizk | LeanSparks
image: https://leansparks.com/hubfs/home.png
description: "Elias Rizk, founder of LeanSparks: fractional Chief Growth Officer, two-time founder (ebCard, Medinno Lab), AtmanCo board member and CGO, McGill University."
---

[LeanSparks](https://leansparks.com/?hsLang=en)

- [Growth Model](https://leansparks.com/growth-strategy?hsLang=en)
- [Whitespace Sprint](https://leansparks.com/whitespace-sprint?hsLang=en)
- [Market Entry](https://leansparks.com/market-entry?hsLang=en)
- [AtmanCo](https://leansparks.com/atmanco?hsLang=en)
- [Pricing](https://leansparks.com/pricing?hsLang=en)
- [Case studies](https://leansparks.com/case-studies?hsLang=en)
- [About](https://leansparks.com/about?hsLang=en)

[Growth Snapshot](https://leansparks.com/growth-snapshot?hsLang=en) Menu

- [Growth Model](https://leansparks.com/growth-strategy?hsLang=en)
- [Whitespace Sprint](https://leansparks.com/whitespace-sprint?hsLang=en)
- [Market Entry](https://leansparks.com/market-entry?hsLang=en)
- [AtmanCo](https://leansparks.com/atmanco?hsLang=en)
- [Pricing](https://leansparks.com/pricing?hsLang=en)
- [Case studies](https://leansparks.com/case-studies?hsLang=en)
- [About](https://leansparks.com/about?hsLang=en)
- [Growth Execution Scan](https://leansparks.com/growth-execution-scan?hsLang=en)
- [Fractional CGO](https://leansparks.com/fractional-cgo?hsLang=en)
- [Network](https://leansparks.com/network?hsLang=en)
- [Contact](https://leansparks.com/contact?hsLang=en)
- [Growth Snapshot](https://leansparks.com/growth-snapshot?hsLang=en)

1. [Home](https://leansparks.com/?hsLang=en)
2. About

About LeanSparks

# Elias Rizk

I've built and sold two companies, ebCard and Medinno Lab. Today I work as a fractional Chief Growth Officer, inside the business, alongside founders and leadership teams.

[Talk to Elias](https://leansparks.com/contact?hsLang=en)[Connect on LinkedIn](https://www.linkedin.com/in/eliasrizk)

![Elias Rizk, founder of LeanSparks](https://leansparks.com/hs-fs/hubfs/elias-rizk.webp?width=480&height=480&name=elias-rizk.webp)

After selling my second business, I built LeanSparks for companies that need more than advice. They need someone who can clarify the strategy, check that the team can deliver it, and build the systems that make execution stick.

Most providers sit in one lane. Strategy consultants recommend. Operators fix process. Recruiters fill seats. LeanSparks works across all of them, because that's where companies under $10M ARR actually get stuck.

Three things set the work apart. I start with people, using AtmanCo data. I look for markets competitors haven't reached. And I open doors across North America, Europe and the Middle East.

- **Two exits**Founded and sold ebCard and Medinno Lab
- **AtmanCo**Board member and Chief Growth Officer
- **Network**Clients and partners across North America, Europe and the Middle East
- **Education**McGill University

How I work

## Six principles.

### Lean execution

No fluff, no slide-heavy engagements. The goal is traction.

### Data before opinion

On markets and on people. Clear inputs make better decisions.

### Radical transparency

An honest diagnosis beats comfortable ambiguity, including about what we shouldn't do.

### Founder empathy

I've carried the pressure and the trade-offs. The work is built for them.

### Sustainable growth

Speed matters, but so does building a business that runs without heroics.

### Leave it better

Everything we build is yours to keep, or to keep running on our stack.

Disclosure

## LeanSparks and AtmanCo.

Elias sits on AtmanCo's board and serves as its Chief Growth Officer. LeanSparks is an independent company and a certified AtmanCo partner.

Common questions

## Questions leaders ask

### Who is behind LeanSparks?

LeanSparks was founded by Elias Rizk, a two-time founder who built and sold ebCard and Medinno Lab, studied at McGill University, and serves on AtmanCo's board as its Chief Growth Officer.

### Where is LeanSparks based?

LeanSparks is based in Quebec, Canada, and works with clients across North America, Europe and the Middle East.

Next step

## Let's talk about where growth is stuck.

Start with the free Growth Snapshot, or reach out directly.

[Talk to Elias](https://leansparks.com/contact?hsLang=en)[Take the Growth Snapshot](https://leansparks.com/growth-snapshot?hsLang=en)

[LeanSparks](https://leansparks.com/?hsLang=en)

Fractional Chief Growth Officer for B2B SaaS and tech companies under $10M ARR. Quebec, Canada.

## Growth

- [Spark Growth Model](https://leansparks.com/growth-strategy?hsLang=en)
- [Growth Execution Scan](https://leansparks.com/growth-execution-scan?hsLang=en)
- [Whitespace Sprint](https://leansparks.com/whitespace-sprint?hsLang=en)
- [Market entry](https://leansparks.com/market-entry?hsLang=en)
- [Fractional CGO](https://leansparks.com/fractional-cgo?hsLang=en)
- [Pricing](https://leansparks.com/pricing?hsLang=en)

## AtmanCo

- [Overview](https://leansparks.com/atmanco?hsLang=en)
- [Implementation](https://leansparks.com/atmanco/implementation?hsLang=en)
- [Health Check](https://leansparks.com/atmanco/health-check?hsLang=en)
- [Certification](https://leansparks.com/atmanco/certification?hsLang=en)

## Solutions

- [Leadership teams](https://leansparks.com/solutions/leadership-teams?hsLang=en)
- [Team workshops](https://leansparks.com/solutions/team-workshops?hsLang=en)
- [Right people, right seats](https://leansparks.com/solutions/right-people-right-seats?hsLang=en)
- [Growth Snapshot](https://leansparks.com/growth-snapshot?hsLang=en)

## Company

- [About](https://leansparks.com/about?hsLang=en)
- [Case studies](https://leansparks.com/case-studies?hsLang=en)
- [Network](https://leansparks.com/network?hsLang=en)
- [Join the network](https://leansparks.com/network/join?hsLang=en)
- [Contact](https://leansparks.com/contact?hsLang=en)
- [LinkedIn](https://www.linkedin.com/in/eliasrizk)

© 2026 LeanSparks. All rights reserved.[Privacy policy](https://leansparks.com/privacy?hsLang=en)

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